Technology marketing | Product marketing | Content strategy | Community growth
I have 10 years of experience in technology publishing and marketing, working across product marketing, content strategy, brand management, social media, community outreach and campaign execution.
My experience includes end-to-end marketing for 30+ technical titles, content marketing strategy and execution across 100+ titles, and leading marketing initiatives within my teams.
I'm interested in applying this experience to broader technology businesses, helping build product awareness, engage relevant audiences and support lead conversion.
- Product Marketing: Marketing strategy, campaign planning and execution
- Content Marketing: Content strategy, editorial planning and marketing calendars
- Brand & Social Media: Brand management, social strategy and audience growth
- Community Growth: Technical communities, outreach and partnerships
- Marketing Leadership: Team coordination, planning and execution
Focus: End-to-end marketing for technical products.
I've worked across marketing strategy, planning and execution for more than 30 technical titles, supporting campaigns tailored to their subject areas and audiences.
Example: Machine Learning Engineering with Python, Second Edition
Campaign result: $65K in revenue compared with $27K for the previous edition.
Focus: Content marketing at scale.
I've handled content marketing strategy, planning and execution across more than 100 titles, coordinating marketing activities around different products and audiences.
Focus: Brand consistency, social media strategy and audience development.
My experience includes managing social media initiatives, developing marketing content and supporting audience growth across professional and technical communities.
Focus: Connecting technical products with relevant audiences.
I've worked with technical communities across areas including AI, machine learning, data science, cybersecurity and software development.
Focus: Marketing planning, team coordination and execution.
I've led marketing work within my teams, contributing to planning, coordination and the delivery of marketing activities across multiple titles.
You can connect with me on LinkedIn.