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README.md

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# assertion.github.io
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visit: [assertion.github.io](https://assertion.github.io)
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visit: [assertion.github.io](https://assertion.github.io)
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_posts/2020-08-09-reading-list-cloudnative-arch.md

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---
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layout: post
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title: 《云原生架构白皮书》读书笔记
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categories: 读书
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description: 《云原生架构白皮书》读书笔记
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keywords: 云原生, 架构
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---
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# 1. 为什么需要云原生架构?
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在企业数字化转型的今天,越来越多的业务演变成数字化业务,数字化对于业务渠道、竞争格局、用户体验、降本增效等诸多方面都带来更加严苛的要求。基于云原生架构,可以充分利用云计算优势,释放云计算的技术红利,让业务更敏捷、成本更低的同时,具备更灵活的又可伸缩性。
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# 2002-2010: Self-funded and freemium
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## 2002 jira
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manage bugs, plan features, and track tasks
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version-history, file attachments, and a search function for issues
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Because of Jira’s comprehensiveness and complexity, the product came with a steep learning curve
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## 2004 conflunce
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Jira was bringing in revenue
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provide simple wiki functions: enterprise knowledge management systems
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Confluence also integrated really well with Jira
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Cannon-Brookes said: “We had two rocket engines driving us along, not just one
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## 2005 profitable without having taken any venture capital (3 years after founding)
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no sales people
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30-day free trial
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## 2007 buy developer tools—Fisheye, Crucible, and Clover
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https://www.infoq.com/news/2007/08/atlassiancenqua/
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They integrated these products into their offerings by allowing the services to continue uninterrupted, but moved all of the products’ information and documentation over to the Atlassian site
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The freemium sales and distribution model, as well as the early acquisitions, created many revenue streams that lead to over $50M in ARR by 2010. At this point the company was eight years old and had already been profitable for five years.
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# 2010-2015: Integrating acquisitions and spreading to other teams
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become exceptional at acquisition and folding useful pre-existing products into the Atlassian suite.
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acquire the right products, integrate them well, and continue expanding their user base to users that were tangential to dev teams.
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## 2010 Atlassian raised $60 million in secondary funding
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Atlassian raised $60 million in secondary funding
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At this point, Atlassian had over 20,000 customers worldwide
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acquire Bitbucket, a hosted service for code collaboration
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## 2012 acquired the hosted private chat service Hipchat
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Hipchat is “perfect for product teams but fantastic for any team.”
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## 2013 service desk
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released a service desk offering on top of Jira that targeted the IT market
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new features included a customer-centered interface, an SLA engine, customizable team queues, and real-time reports and analytics.
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over $100 million a year.
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## 2015 Atlassian’s Git services were fast growing
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Bitbucket’s customer growth the year before was around 80%, and that 1 in 3 Fortune 500 companies used Bitbucket. https://techcrunch.com/2015/09/22/atlassian-updates-its-git-services-combines-them-under-the-bitbucket-brand/
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Combining two separate companies can be a nightmare, with clashing brands, personalities, and even code bases. Atlassian not only developed the skill of making smart acquisitions—they’ve also mastered the treacherous integration process from people to code.
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# 2015-Present: Expanding to competitive and lucrative markets
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company still needs to find a way to stay relevant to small teams
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Many of their moneymaking products are getting unnecessarily complex for small teams
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## 2015: Atlassian held its IPO in December and started trading shares with a market cap of nearly $5.8 billion.
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invested over 40% of their revenue into R&D
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wanted to keep up their 30% YoY growth
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## 2016 more ubiquitous tool provider and help companies maintain their software, Atlassian acquired Statuspage
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## 2017 target smaller teams by acquiring the lightweight project management tool Trello. pivoting Hipchat’s services into Stride.
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Trello is a much simpler project management tool than Jira, and the simple Kanban board covers much broader use cases
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Stride.
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Atlassian made another huge product move by pivoting Hipchat’s services into an Atlassian-branded product called Stride. It’s a Slack competitor for team-wide messaging
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# 参考
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attlassian 发展历史: https://nira.com/atlassian-history/
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https://tomtunguz.com/atlassian-s-1/

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